Other than Bewakoof.com, the fund has so far invested in four companies namely Incred, ASG, Zolo and Citykart. Also, they wanted to create something humorously, witty and eye-catching by the youth, so they thought Bewakoof.com would be perfectly good to start with. 280 Park Avenue Hence, the marketing budget is much higher for men’s category than women’s category. A relationship does not necessarily indicate a personal connection. reference purposes only and does not imply any association with the trademark holder. The company was founded by Siddharth Munot and Prabhkiran Singh in April 2012 and is headquartered in Mumbai, India. Browse in-depth profiles on 12 million influential people and organizations. MDM Analyst at Maersk. This is what our brand believes in. Box 36961, Abu Dhabi Since inception, Bewakoof.com has created fashion which resonates … London W1K 3HW Republic of Singapore, © Investcorp | Cookie policy | Legal Statement and Privacy Policy|Contact Us, Investcorp closes an INR 316 crore capital investment in NephroPlus, Investcorp acquires two industrial and logistics real estate portfolios for US $800 million, Investcorp acquires a Leeds fulfilment centre marking its 28th UK asset, Investcorp leads US $11.2 million investment in Bewakoof.com, Investcorp Named “Best Seeding Platform” by Hedgeweek’s USA Awards 2019, Investcorp Completes Sale of Multifamily Portfolio, Investcorp welcomes six new Board members, Investcorp Adds Frances Townsend to International Advisory Board, Investcorp announces acquisition of Vivaticket, Investcorp adds Professor Frederick Ma to International Advisory Board following Asian expansion, Investcorp raises up to Rs 1000 crore (US $142 million) in its maiden private equity India fund, Investcorp announces majority stake investment into Contentserv, Investcorp Credit Management Announces Acquisition of a Majority Interest in CM Investment Partners, Investcorp European real estate assets hit €500m following acquisition of Airport Centre in Germany, Investcorp Announces Acquisition of 11 US Multifamily Properties for Approximately $370 Million, Investcorp Announces Strategic Investment in Mercury Capital Advisors, Investcorp Announces Strategic Partnership with Dock Square Capital, Investcorp announces sale of cybersecurity service provider SecureLink, Investcorp White Paper Explores Liquidity Options for Family-Run Businesses. Level 24-04A CapitaGreen Mumbai-based Bewakoof Brands, the owner of the online apparel platform Bewakoof.com, has raised $11.2 million in a funding round led by Bahrain-based alternative asset manager Investcorp. Its mens products include graphic t-shirts, shirts, vests and bomber jackets. Since inception, Bewakoof.com has created fashion which resonates with millennials across India and has been widely recognized for its unique designs. What made you go the WhatsApp was to sell products? The firms womens products include casual shirts, dresses, tank tops and crop tops. Number of Boards. The Why Retailers Are Innovating & Diving Deeper into AI and Robotics Solutions? By next summer, we have plans to take this category to around 50 per cent. Bandra (East) Siddharth Munot is Director at Bewakoof Brands Pvt. Bewakoof Brands Private Limited's Corporate Identification Number is (CIN) U74999MH2011PTC220994 and its registration number is 220994.Its Email address is cs@bewakoof.com and its registered address is 4th Floor, Kerom Building, Plot No. Bewakoof.com has grown up in a leading brand with their products shipping in over 90 countries. The company has its business running through catchy and funny messages printed on its products. / 9 min read. Discover the Power of Your Network with RelSci Premium Products. Siddharth Munot is affiliated with Prabhkiran Singh, Co-Founder and Director of Bewakoof Brands Pvt. Bewakoof Brands Pvt. 02 – 6th Floor But when one is to buy trousers or shirts, consumers are very specific about the material, brand etc. Our aim was not to create a T-shirt brand but to create a lifestyle brand. United Arab Emirates, Unit No. Ltd. IndigoEdge was the advisor to Bewakoof.com for the deal. Retail & Etail Reset & Reimagined- Enhancing CX virtually, How a Data-Driven Strategy can improve E-Commerce Performance, Covid 19: Creating opportunity for Packaged Food Industry in India. Find RelSci relationships, employment history, board memberships, donations, awards, and more. It used to be something on the lines of brands like Tantra. 48 Grosvenor Street So the brand is all about - this is what we believe in, this is what we stand for and if you like it, you should buy from us. P.O. Apps that will make your Festivities ‘LIT’, Technologies That are Helping SMEs Expand this Festive Season, The Changing Indian Retail Landscape in the New Normal, Top Online Retail Trends in India to Look Out for in 2021, How to Start a Successful Online Gaming Website, How Chatbots & Intelligent BPO Are Enhancing Customer Experience In Retail Industry, Scenario and prospects of Artificial Intelligence in retail & consumer goods sectors.

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